Sticky Singapore, one of the more popular Facebook Pages in Singapore with 122 070 fans, recently launched their Facebook Fan Club powered by NETS.
How does it work?
Customers of Sticky Singapore can join the Fan Club on the spot with any smart phone (no apps download needed). They simply scan the QRcode, and then click LIKE to join the Sticky Singapore Facebook Page. When paying, customers give their mobile number to the cashier for fan verification and pay with NETS, as usual.
1. Sticky Singapore can convert more
customers into Facebook Fans
businesses have lots of customers than fans. By launching the Sticky Singapore
Facebook Fan Club, it creates a powerful incentive for Sticky Singapore customers to become
more fans on their Facebook Page, Sticky Singapore does not need to spend as
much money on other marketing channels to get new fans.
2. Each Check-In result in a Wall Post
for all friends to see
a Fan checks-in at Sticky Singapore, a wall post is created for all the friends
of the fan to see. The
screenshot below showed that I have check-in at Sticky Singapore and my friend,
Anson Koh, will see the wall post.
If Anson is interested to learn more about
the fan benefit, he can click on the wall post. This
wall post is subsequently moved to a sponsored ad on Facebook so that more
friends will see. The sponsored ad is free for Sticky Singapore.
3. Sticky Singapore Facebook Team will know how many fans shop at their outlets.
Sticky Singapore Facebook Team will be able to download valuable CRM insights data which will show their management how many of their Facebook Fans have shopped at their three outlets in The Central, Cineleisure and JCube, under a single Facebook Page.
Sticky Singapore Facebook Team can now highlight to their management to show them how many friends of the check-in fans clicked on the clicked on wall posts and discovered Sticky Singapore Facebook Page.
of all, as this Fan Club is sponsored by NETS, this service is free for Sticky
Singapore to use. For more information about Facebook Fan Club powered by NETS, please email email@example.com.