A Price Is Right US$21,960 Mistake Or Free Advertising On Youtube

Model Manuela Arbelaez gave away a USD 21,960 car away on the game show "The Price Is Right" and the clip has become the gameshow's most viewed video in its Youtube channel.

The video clip has already generated 5 million views as of this writing.

The most popular video I can find on the "The Price Is Right" channel is the clip of the "USD7,000" iPhone 6, which was looking at 1.8 million views.

Model Manuela Arbelaez wasn't fired for her gaffe though she thought she would be.

Wrote Today,

“It was a brain fart,” said Arbelaez. “I just zoned out. I literally did not see that coming. My body took over and reacted before my brain had a chance to stop it.”

The goof brought Arbelaez to tears and sent “Price is Right” host Drew Carey into a giggle fit.

“Congratulations, Manuela just gave you a car,” Carey told the contestant.

This gaffe probably generated more attention to the show that it ever had.

In Singapore, with high import tariffs and COE, the sponsor would probably ask the show producers to make full payment for the car.

Comments

Singapore radio personality in "hot soup" for reporting train delays based on Tweets?

Update - Hossan Leong has commented on this post to say " I'm not in trouble pls don't blow this out of proportion. Let it rest. It's getting silly. Thank you for your love and concern and I apologize for any misunderstanding." ~ Hossan Leong. Hossan Leong, a Singapore radio personality for The Gold Breakfast Show on Gold 90.5, was censured today for reporting on train delays on the Circle Line because he based the information on Tweets, rather than waiting for the official reports from the Circle Line operator, SMRT. It is, however, unknown if the "warning" came from Mediacorp producers or SMRT. Tweeted Hossan Leong , OK...I reported it on air and now I'm getting into trouble for it?? The CC line is DOWN rite? I did nothing wrong rite? The SMRT Circle Line was reported to be down this morning during peak hours and started as early as 7am. However, local news only received official statement was received by the mainstream media at about 9...

Agency Monday with Asia PR Werkz

Agency Monday is back! Social PR had the wonderful opportunity to chat with the ladies at Asia PR Werkz and found out that if their agency would be a novel it would be something like your own ending kinda novel. Who are you? Ie what are the names of the people on your team? Asia PR Werkz - Helmed by Directors Julie Chiang (left), Cho Pei Lin (center) and Lim Wee Ling (right) What are you? In ten (or so) words, you would describe your agency as: Boundless enthusiasm, intense conviction & commitment, imaginative solutions to challenging communications issues Why do we need you? Why should new clients go to you? Because they need to communicate. Sometimes, through and with the media, both mainstream and new. Contact? Who’s the best person on the team for new business? chopeilin(at)asiaprwerkz(dot)com Best Pitch or Campaign? Please highlight your best pitch or campaign. National Family Celebrations Convince an alien just landed from outside the Asia-Pacific, w...

DBS Bank – One Tweet too little too late.

(Updated post - DBS apologise with the 3Rs – Will social media bite? ) It was the bluest Monday for DBS/POS Bank in its entire banking history when more than 1000 of their ATM and online banking services were taken offline due to a software upgrade an outage (PR announced that it was down due to software upgrade, but the outsourcer, IBM, later claimed it was an outage). So on that Monday, DBS decided to sign up onto Twitter and post a 140 characters one-liner onto Twitter to post a one liner to inform the Twitterverse of the down time. Everybody knows that if you just create a new account on Twitter, you would start off with 0 friends. How would you be able to inform the Twitterverse if you start with 0 friends? DBS Bank did something smart to insert the #dbs and #posb and that probably drew some attention to this account. However, the effectiveness of the tweet was lacking as it drew only 28 retweets. As of this posting, DBS Bank attracted 274 followers. A letter to T...

Sales, Social and Tech

Search This Blog